Google Shopping management
- We set up your Google Merchant platform and define the data feed to adjust the campaigns to meet your needs.
- We optimize the contents of your data feeds to make them as relevant as possible and to get greater data quality.
- We divide your advertising campaigns into categories by product, brand or other attributes based on your sales or offer aims.
- We prepare display campaigns with dynamic ads and/or dynamic remarketing campaigns.
- We assess you in the Google Analytics implementation for ecommerce websites.
- You will have an account manager who is specialized in Google Shopping campaigns.
We encourage you to create Google Shopping campaigns which produce real conversion with maximum investment control.
How do we optimize Shopping?
We have to guarantee that the correct products are being shown, so that in addition to planning the campaign structures and bids per product, we are involved in title recommendations, descriptions and product features.
Our team of e-commerce specialists have a lot of experience in Google Shopping both for retailers and for advertisers offering thousands of products. We advise you on:
- The quality of the data feed
- Personalized Labels
- Image optimization
- Searches
- Category and product priorities.
- Bidding strategy.
