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Analysis and measuring

The key to improvement.

Measure well to make better decisions.

As experts in ROAS and the effectiveness of digital campaigns, we believe measuring is a key area to helping you in marketing. We define the web’s objectives and the campaigns and we measure their success to find out how they can be improved, whether in the post click experience or in the funnel, the planning, segmentation and campaign messages.

Our proposal is to have the best levers based on the data, which can be intelligently applied to marketing decisions to continue improving the ROAS.

Web Analysis (Google Analytics)

Services relating to the settings, implementation and audit of Google Analytics to support our advertisers in the analysis and optimization of their client acquisition actions and the conversion process.

  • Ecommerce tracking.
  • Setting of goals, funnelling and conversions.
  • Tagging via Google Tag Manager
  • Personalized dashboard.

Analysis and ROI on campaigns

To evaluate the ROI of each acquisition channel and optimize the distribution of the budget, each of these platforms must implement correctly the tracking of conversions and conversion values.

  • Follow-up of conversions and conversion values. 
  • Remarketing labels
  • Tagging via Google Tag Manager
  • Personalized dashboard.

We measure in order to optimize the processes and business decisions (especially in relation to acquisition) to get the best results.

Talk to us.

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